A contemporary exhibition that features items from the Library of Congress collections to consider baseball then and now—as it relates to players, teams, and the communities it creates.
The Baseball Americana exhibition is located at the Library of Congress, in the Thomas Jefferson Building. Pure+Applied designed the exhibition, branding and identity, custom casework, graphics, and integrated AV experiences. From displaying remarkable historic items from the Library of Congress collections to making bold design interventions in the gallery space — including building and installing a section of a stadium — the P+A and LOC team worked to encourage exploration of and personal reflections on the history of this beloved sport.
The exhibition employs a variety of interpretive elements to express the exhibit’s themes. In addition to ideas conveyed in text, the multimedia projections in the front and back of the exhibit communicate in a strong visual language the overarching themes of “Baseball as Community” and “Baseball Then and Now.” Four multimedia stations positioned throughout the exhibit are also visual components that express exhibit themes and subthemes.
I served as a senior designer and project manager for this project at Pure+Applied.
Promotional video for Baseball Americana featuring time-lapse footage of the exhibit construction and installation.
The large stadium structure integrates casework, graphics, interactive experiences, and AV features. Two pass-throughs keep the gallery open and maintain effective circulation through each section.
©2020 Vonn Weisenberger